By Yorgo Nestoridis

Online Advertising: Google Top 10 Performance

Tracking Online Advertising is important and there are many tracking tools out there doing the necessary metrics for web masters. But before we want to track data from our ads, we need to focus on our primary objective: Get Google Top 10 Positions. There is no reason to serve ads if nobody sees them.

Online Advertising on Google

Our online Publication (the web site) is set to target defined keywords. We can easily track the performance by just searching for these keywords on Google.

Example: the Keyword “Online Advertising”

Profile: Online Advertising

180,000,000 Search returns and many advertisers.

Our post shows on page one at the bottom under “Blog posts”:

Online Advertising on Google

Or: How to Build an Online Business

Profile for “How to Build an online Business

461,000,000 search returns, we rank number 10!

How to Build an online Business on Google

Or: Google Top 10

Profile for Google Top 10

400,000,000 Search returns

We are on Rank 5!

Google Top 10 on Google

Once we have reached Google Top 10 on a targeted keyword and where there is traffic, we can start to expect visitors whom we want to expose to our Ads.

Online Advertising: Semiomantics vs. Competitors

There are hundreds if not thousands of web sites claiming that they have the infallible recipe to storm Google Top 10. I would expect them or their sites or tools to be visible on Google Top 10 on the left side or search returns with organic results; however I see them mostly on the right side under paying advertisers…

The purpose of Organic Top 10 ranking is to save money, masses of it as there is no need to pay per click with GoogleAds.

Google Top 10 Performance

Google Top 10 Performance returns 137,000,000 results.

YORGOO Booster ranks on number 9 and YORGOO Press by Brenda Baker on number 10.

Google Top 10 Performance

Google Top 10 Advertising

Google Top 10 Advertising returns 200,000,000 Search returns, Yorgo Nestoridis Semiomantics Site ranks on number 1 and 2.

Google Top 10 Advertising

Sure, this one is just for the fun :-).

The success of Online Advertising depends on the Google Position

Creative online advertising is important but the most important pre-requisite remains traffic, visitors, targeted visitors.

If you persue a search engine marketing strategy, you must make sure that you rank on Google Top 10 on the relevant keywords to harvest as much targeted traffic as possible.

To do this, either pay for your ranking by buying Google Ads or do it the Semiomantics way as I do.

Semiomantics powered web sites prove daily their performance in this respect, be it YORGOO Blasters, YORGOO Boosters, Semiomantics XO, Semiomantics Authors sites or Semiomantics eCommerce versions. You can see the performance, we don’t advertise!

PS: Get Information about Semiomantics Scripts and Trainings from Bianca Gubalke at [bianca (at) ycademy.com].

Read also:

• Online Advertising 3
• Online Advertising 2
• Online Advertising
• Google Top 10 Ranking for your Ads
• Google Top 10 Formula

This page is wiki editable click here to edit this page.

Related Posts

1. Online Advertising 2
2. Online Advertising
3. Online Advertising 3

By Yorgo Nestoridis

Online Advertising : YORGOO Booster Features 1

Online Advertising with YORGOO Booster makes of every web master an Advertising Virtuoso. Content served in the High Performance Semiomantics Script and enriched with unlimited advertising features result in the most explosive mix ever driven to the top of google.

Best of it: the site is largely automated as it has been designed as a “Set and Forget” Publishing Platform.

1. Header Advertising

When years ago web designers were kings, most site templates featured large header graphics, between 100 and 250 or more pixels high where the designers had a playground to exhibit their skills.

Today this is considered as valuable space which is used for branding and commercial purposes. Some standards have emerged, such as the small half size header banners and the 728 x 90 banner which typically is placed on top of the site.

Another standard for advertising consists in showing first an advertising page before redirecting to the addressed URL.

2. YORGOO Booster Header Advertising

YORGOO Booster allows the web master to load header images in any size and to associate a link to each image. The header image can thus be used similar to a traditional site header linking to the home page or it can be used for commercial purposes putting on display a more or less large image linking to any target.

According to the YORGOO Booster strategy, the header should be between 930 and 970 pixels wide and between 500 and 700 pixels high with the goal to occupy maximum space on the visitors screen. The header bears the most important commercial message and it is the webmaster’s goal to convert as many visitors as possible from the header ad.

3. Online Advertising with large Images

Images can replace a thousand words, namely if they are captivating. Large captivating images definitely have mega impact. The disadvantage of such images is their size: a good quality image will always be heavier than just some text lines or a small banner. It is therefore important to edit images with care and if possible with a minimum number of layers.

While the YORGOO Booster allows for loading any number of header images which show randomly or which can be allocated to particular posts or pages, the script does not allow for loading sliced images.

The image formats accepted by YORGOO Booster are: .jpg, .jpeg, .gif, .png, .swf

To get the best impact, it is important to name and tag the images properly.

4. Online Advertising with large Flash plates

Flash files, or .swf files are an interesting option, the more that flash content will not deviate the search spiders’ attention.

Example:

top10

Camtasia or similar can be used to produce such flash files if Adobe Flash is not available.

5. The YORGOO Booster Header

The default header ad on YORGOO Booster is the first impression the visitor gets from the site. A captivating header of good quality can become your best feature for conversion on your site!

6. Google Top 10 Effect

Considering the above, imagine the power of the Header Ad: YORGOO Booster is designed to grab Google Top 10 positions. A visitor finding your Booster under a targeted keyword, will be exposed to the header ad which must be keyword related to create immediately the empathy necessary for a high conversion rate.

7. About Online Advertising

Check out our Editorials about Online Advertising.

Read also:

• Online Advertising 2
• Online Advertising 4
• Google Top 10 Formula
• Google Top 10 Ranking by YORGOO Booster
• Online Advertising

This page is wiki editable click here to edit this page.

Related Posts

1. Online Advertising 2
2. Online Advertising 4
3. Online Advertising

Internet Advertising with YORGOO Booster

Internet Advertising

Today is Monday and I have spent the day recovering from been blown away by a 2day Seminar/Workshop run by YOORGOO-Ycademy. The June seminar topic was ‘How to Build an Online Business’ – internet advertising – set and forget and go to the beach for the summer.

Those who attended, like me were totally blown away by the potential of the application!

“A Million dollar seminar, Many thanks”
says Felisa Ryan
Business Market Watch London

“An amazing seminar! an eyeopenner to make blogging fun and at the same time learning how to succeed being on googles top 10 and making money online”
Alejandra Neri

YORGOO Booster

Whats more, we are now armed with the best technology and know how to do online advertising and get our products infront of hungry customers. With this latest publication tool the YORGOO Booster, the advertising is presented to your potential customers clearly and with precision. Your advertising message can be served embedded in static and dynamic parts of the web site, taking most any form and shape, text or media.

Whether you market your own product, or are an affiliate marketer, you can provide your customers both with content and with a buy now button to generate immediate sales.

Once set up the YORGOO Booster requires virtually no knowledge of html or any other scripting, just a bit of copy paste to create a publication that drives your advertising to a specified niche.

Zo Nicholas

By Bianca Gubalke

Digital Communication

One thing we can certainly say about our era of explosive and uncontrollable distribution of information and knowledge through modern high-tech communication technologies and channels via the Internet -  is that it’s gone ‘digital’.
And this is only the beginning.

Digital Advertising Online to grow by 8,6%

Not surprisingly, the only real highlight at the renowned Cannes Lions 2009 Advertising Festival in France… besides the significance of China as an emerging market and the promotion of “green” technologies… was without any question Digital Advertising Online.

In a year that is expected to be problematic and financially critical by many experts – with the global advertising market to fall by 6.9 % -, the prognosis for Digital Advertising is brilliant:  a whopping 8.6%  growth… depending to a large extent on developments in China.

YORGOO Booster Ad by Bianca Gubalke

Digital Spending to ’stay strong’

When questioned about the impact of the recession in the US,  Google CEO Eric Schmidt said he was optimistic for 2010 and that digital spending would stay strong.

If we think that an industry giant like McDonald’s spends on average 7% on digital advertising – and this with a rising tendency – this reflects on the opportunity for online marketers and business entrepreneurs to grab a piece of the advertising market share to earn a living from in the future.

Digital Advertising and Semiomantics

Advertising – offline and online – always had to be ahead of trends if not setting them. Here time and a fine sensor and feeling for what the people, the audience, the potential customer wanted and how they wanted it have always been of the essence – often born from grassroots and original artistic expression, be it in music, movies, dance  or fashion etc.

Watching the Cannes Lions Festival advertising reels was always an exciting and psychologically interesting and instructive journey through the year covered, while casting ahead a shadow of what was to – possibly – come.

As such, Digital Advertising is a process of continued research to find the right pulse of the time, the hot spot where people are reachable and touchable… and most importantly, Ads need to reach their target audience, jumping into their eyes and creating the desired CLICK HERE NOW impulse – before being hijacked by the next distraction and virtual destination.

This means that attractive onlinel ads need to be visible on Google Top 10 positions – and this does not really depend on excellent ads nor on good content – but on other factors, skills, strategies, techniques and. . . an aggressively tuned Script, genre Semiomantics as well as the brand-new and soon to be launched Booster.

Ceguna.com on YORGOO Booster

YCADEMY Online Business Building Seminars

The good news is that while this is no easy path… it can be learned – as the past Ycademy Seminars have shown and “. . . as seen on Google” – in other words the simple yet undisputable proof.

“YORGOO Booster is a Great Tool for generating Income” ~ Ceguna.com, NY, USA

“Now I am able setting up my own shopping mall on the Internet” ~ hannocoetzee.com, South Africa

“YORGOO Booster ist einzigartig ! Es ist alles enthalten was man braucht. SUPER !!!”
uteschaedler.com, Germany

“Great for business, great product, customer satisfaction!” taxmart.com, Alabama, USA

“YORGOO Booster is amazing, astonishing, easy and fun ! TOUS DERRIERE !”
photozcool.com, France

YCADEMY Online Business Building Seminars

The good news is that while this is no easy path… it can be learned – as the past Ycademy Seminars have shown and “. . . as seen on Google” – the proof.

And the other good news is that the Internet has levelled out the playing fields – meaning that in the Google Top 10 challenge the Davids get a chance to win the Formula 1 of the virtual highway… and that’s what the whole game is all about – isn’t it?!

TIME FOR CHANGE. . .

Bianca Gubalke

By Yorgo Nestoridis

Online Advertising on Web sites

Online Advertising on your site is a great way of making money online. Your success depends on various factors we have been posting about earlier. This post will present an Online Advertising Solution for Professionals and Beginners. The new Advertising Site Script allows the most flexible use of ads, their display, mix and treatment.

Make Money with Online Advertising

To finance your website, you need ads; these can be ads promoting your own products and services, ads from a merchant where you have an affiliation or paid third party ads, such as Pay Per Click ads (Google Ads for example).

Online Advertising and Content

In spite the fact that it becomes the more and more difficult to distinguish between commercial and non-commercial content, namely since the social networks have reinvented word to mouth advertising (!), online publishers keep track of commercial content and be it just for tracking and financial  reasons.

Traditionally traffic is generated not by ads but by content. Search engines track content and serve related links to their customers in form of search returns. Google for example scans site content and indexes it in function of mostly technical criteria and then lists the content in function of relevance (again based on technical criteria).

What is Advertising and what is Content? I guess, ads are part of content and promotional content are part of online advertising. If you write a positive review about a product you are using, say an iPhone, you are clearly promoting a product and if you then link your post to a seller’s website you are clearly advertising, namely if you are an affiliate of that merchant or if you have been paid to write the review.

Consumer protection organizations and legislation wants publishers and editors to clearly earmark commercial content from non-commercial content and right they are, however, there is a huge gray zone we are navigating in where the distinction is often hard to draw in form of a sharp line.

Online Advertising Rules

Rule 1: From the above we deduct: we must distinguish between advertising and non commercial content.

Rule 2: While we earmark commercial content, we can mix it with or blend it in to non commercial content. From a readers point of view it must remain clear which parts are commercial.

Online Advertising: the big Variable

While anyone can set up a site with ads, not everybody will experience the same success. The biggest difference will result from the degree of implication of the publisher, editor or author: authority and personal endorsement and word to mouth are the strongest forms of marketing.

Difficult to find out whether you are talking to someone who represents a commercial interest in a recommendation or not; make it a rule to suppose that there is a commercial intention behind most any communication unless proof of the contrary. Even church sites have a purpose of recruiting and increasing the institution’s influence and financial means.

Online Advertising Site

The symbiosis of commercial and non commercial content requires a flexible site script to mix and blend different content while still remaining contextual. While in the past web masters had to manually add ads to the content, the process can be largely automated today.

YORGOO Booster by Semiomantics

Semiomantics has created a solution allowing anyone to automate the advertising process in a high quality publishing framework with a proven track record of successful search Engine Marketing. The site script “YORGOO Booster” will be released later this week. For the first time a site script integrates multiple technically contradictory advertising modules without impacting on the publishing framework’s Search Engine Optimization and publishing power.

Blog for Money enters a new phase of evolution: every webmaster can play the advertising game with utmost virtuosity and creativity as never before. Google Top 10 Rankings with your Ads, Shop or commercial and recycled content are now in reach even for beginners without spending thousands per year for Google Ads. Your valet will appreciate.

Read also:

• Online Advertising 3
• Google Top 10 Formula
• Online Advertising 4
• Online Advertising
• Google Top 10 Ranking by YORGOO Booster

This page is wiki editable click here to edit this page.

Related Posts

1. Online Advertising 3
2. Online Advertising 4
3. Online Advertising